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Bullet Proof Marketing Plan
Concept | Objectives | Lead Gen Sites | Loyalty Systems | Process | ROI

Customer Loyalty Systems

  • Stand out from the competition by communicating valuable information consistently via email in the first few days after your customer inquires online or offline.
  • Consistently follow up with useful information over 8 weeks or until the customer does business with you.
  • Create loyalty among your customer base by automatically following up on important occasions and prior to refinance periods.
  • 100% automated.

Email Drip Marketing System

  • Refinance - an automated 8 to 12 week email campaign delivering valuable information ensuring that each refinance lead is followed up on in a timely, professional manner.
  • Purchase - knowing that it may take 3 months for a qualified borrower to find a home to purchase, this system will keep your mortgage company on the prospects mind keeping them engaged with your brand for a period of 8 to 12 weeks ensuring that you win the business and not the bank or the Realtors buddy. Win every time.
  • Real Estate Buying / Selling - Capture the leads first, turn the tides and create dependence from the Realtors and offer your prospects a series of real estate buying and selling information while branding your business and asking for referral business before, during and after the sales cycle.

CRM Email system

  • Date triggered - power of technology and marketing minds at it's finest, set dates over the course of several years for your customers to receive timely, targeted and content rich communications.
  • Product triggered - combine the date triggered email follow up system feature and combine it with premier repeat business products such as the sub-prime 2/28 or 5/1or 7/1 ARMs and 15/1 balloon payment programs and know confidently that your clients will receive refinance communications from your automatically starting 90 days before their fixed rate expires.
  • Anniversary - you have the data on the application, use it to your advantage.
  • Holiday - not just the holiday season, don't forget Mothers day - win her over year after year and count the refinance and referral commissions.
  • Birthday - kids birthdays? Beating the competition isn't enough, crush them with your rapport building tools.

Get a Free Consultation Now!
Do you have a site now?
  If yes, what's the web address?  
  If yes, how would you like to see it improved?
Can your site be found in search engines?
Do you currently communicate with past customers monthly?
  If yes, how?  
  If no, if we could automate this process for you, would you be interested in learning more?
Do you offer your Realtor real value in doing business with you?
  If yes, how?  
  Are you interested in automating monthly communications with Realtors of your choice to keep your brand on their mind?
What type of marketing do you currently do?
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Banner Ads Search Engines Email
How much do you spend on offline (traditional) advertising monthly?
How much do you spend on Internet marketing monthly?
What services would you like information on?  
What questions do you have?  
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