Maximize exposure in all major search engines; Google, Yahoo, AOL and MSN

Maximize client acquisition by targeted customers for all mortgage products including "your state" plus the following phrases; mortgage, refinance, home loan, home loans, loan products, loan type, fixed mortgage, fixed mortgage rate, interest rates, adjustable mortgage, adjustable mortgage rates, stated income loan, no doc loan, jumbo loan, bad credit loan, and more.

Maximize client acquisition by targeting customers for all real estate related products including "your state" plus the following phrases; real estate, real estate in, real estate for sale, homes in, homes, homes for sale, property, property for sale, first time buyers home, etc.

Increase client acquisitions / leads

Decrease marketing expenses

Increase monthly ROI across all media